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For Salons & Spas

Websites + SEO for salons that fill chairs, not just Instagram.

Your work is on the gram. But the people Googling “best balayage near me” on a Sunday afternoon don’t see Instagram first — they see Google. We make sure they find your booking page, not the salon next door.

Sound familiar?

The things quietly costing you customers.

Clients book on Yelp because your site doesn’t tell them you have Saturday slots.

New stylists join, old ones leave — your site still lists Brittany who moved to Atlanta in 2022.

You miss calls during back-to-back appointments. The caller hits the next salon’s voicemail and books there.

Every happy client tells you “I’ll leave a review” — but never does, because you didn’t ask.

The site we’d build

Start from the Salon & Spa demo.

Services, stylists, and booking links with real visual proof — without feeling like a template.

  • Service & pricing menu
  • Stylist bios & work gallery
  • Mobile-first booking buttons

Pricing

Transparent pricing — no “contact us for a quote.”

Transparent, flat pricing — no “contact us for a quote.” One-time build, then a small monthly care plan that keeps everything running.

Starter

A brand-new, simple presence

$500 one-time

+ $35/mo care plan

1–3 pages

  • Home, about/services, and contact
  • Mobile-first, accessible, fast by default
  • Contact form straight to your inbox
  • Basic on-page SEO + Google Business Profile
  • Custom domain + HTTPS
  • 1 small content change per month
Start with Starter
Most popular

Growth

Most small businesses

$1,500 one-time

+ $79/mo care plan

Up to ~6 pages

  • Everything in Starter, plus:
  • Up to 6 pages + photo gallery
  • Lead / quote form with spam protection
  • Full local SEO + schema + Google Business Profile
  • Reviews / testimonials section
  • Up to 3 content changes per month
Choose Growth

Pro

Established or growing fast

$2,800 one-time

+ $149/mo care plan

6–10 pages

  • Everything in Growth, plus:
  • Up to 10 pages, booking or a simple shop
  • Advanced SEO + content strategy
  • Self-serve editor (edit text yourself)
  • Priority updates & faster turnaround
  • Generous monthly content changes
Go Pro

Questions

Salons & Spas questions, answered.

Can the site connect to my booking software (Vagaro, Booksy, GlossGenius)?

Yes. Most booking platforms have embed widgets we drop directly into your site. Clients book in your existing system — you don’t change anything operationally.

How do you handle stylist turnover?

Stylist pages are designed to be edit-once, fast. We hand you the source files — adding a new stylist is updating one block of HTML and uploading a photo. Or, on a care plan, we handle it.

Will I rank for terms like “best balayage in Lexington”?

If your Google Business Profile is claimed, your reviews are flowing, and your service pages have the right copy and schema — yes, eventually. SEO isn’t instant, but it compounds. A care plan keeps it moving.

Let’s get your salon business found.

Tell us a little about what you do. We’ll send back a free, no-pressure plan for your site — pages, price, and timeline.

  • You own everything
  • No contracts
  • Live in days
  • A real person, not a sales team
Get my free site plan